$29.28 cheaper than the new price!!
Management number | 201812414 | Release Date | 2025/10/08 | List Price | $29.28 | Model Number | 201812414 | ||
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Category |
Format: Paperback / softback
Length: 137 pages
Publication date: 02 September 2025
Publisher: Springer Fachmedien Wiesbaden
It provides a clear structure for beginners and time-constraint marketing professionals, covering all key steps—from setting goals and analysis to planning, production, and management—while addressing the unique characteristics of the B2B sector.
Dimension: 210 x 148 (mm)
ISBN-13: 9783658489694
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