Navigating Corporate Cultures From Within: Making Sense of Corporate Values Seen From an Employee Perspective

Navigating Corporate Cultures From Within provides insights into how to align corporate values with a localized mindset among culturally diverse employees and across a global enterprise. It explores the dynamic process of cultural renewal in a complex multinational organization and the role assumed by individual employees. The findings are essential for the management of multinational enterprises.

Format: Hardback
Length: 192 pages
Publication date: 21 April 2022
Publisher: Emerald Publishing Limited

Navigating Corporate Cultures From Within offers a unique perspective on the management of headquarter-subsidiary-host market relationships, providing valuable insights on how to align corporate values with a localized mindset among culturally diverse employees and across a global enterprise. The shared norms and values that constitute a specific cultural setting are often believed to create a common background for using a collective "we" when referring to every individual employee within the organization. However, it is important to recognize that company values are not static but are engineered over time, molded, and redesigned to match ongoing changes in both the external and internal environment. Their primary objective is to enable the organization to adapt more rapidly to changing market conditions, both globally and in local host markets.

This study takes a closer look at the dynamic process of cultural renewal within a complex multinational organization, with a particular focus on the role assumed by individual employees. This approach represents a novel perspective on the effects of important corporate values, challenging the traditional notion of examining organizational culture solely from a top management perspective. The findings presented in this book hold significant importance for the management of multinational enterprises.

In the context of multinational organizations, cultural renewal plays a crucial role in ensuring sustainable competitiveness and adaptability. As companies expand their operations into new markets, they face the challenge of adapting their values and practices to local contexts. This requires a deep understanding of the cultural nuances and values of each host market, as well as the ability to engage and empower employees from diverse backgrounds.

One of the key insights offered by Navigating Corporate Cultures From Within is the importance of recognizing and respecting cultural differences within the organization. Rather than attempting to impose a uniform culture, companies should embrace and leverage the unique perspectives and experiences of their employees. This can be achieved through initiatives such as cross-cultural training, diversity management, and employee empowerment programs.

By aligning corporate values with a localized mindset, companies can create a sense of belonging and motivation among employees. This not only enhances employee engagement and retention but also fosters a culture of innovation and creativity, which can lead to better business outcomes.

Moreover, cultural renewal can also contribute to the development of a more inclusive and equitable workplace. By promoting diversity and inclusion, companies can break down barriers and create a sense of belonging for employees from all backgrounds. This can lead to a more productive and engaged workforce, as well as improved customer satisfaction and loyalty.

In conclusion, Navigating Corporate Cultures From Within provides valuable insights on the management of headquarter-subsidiary-host market relationships, particularly in the context of culturally diverse employees and global enterprises. By recognizing the dynamic nature of company values, embracing cultural differences, and promoting employee empowerment, companies can create a sustainable competitive advantage and foster a culture of innovation and growth. The findings in this book hold significant importance for the management of multinational enterprises and can help organizations navigate the complexities of a globalized world.

Weight: 362g
Dimension: 160 x 238 x 16 (mm)
ISBN-13: 9781802629026